PARIS--What is the designer Riccardo Tisci’s mission at Givenchy? Was he hired to create an entirely new brand, or does he have to incorporate some of the house’s heritage into his thinking? Should his collections have something to reminisce the past? Or is it his prime directive simply to follow his instincts and make fashionable clothes destined for those looking for a chic outfit and great shoes?In the five years since he took over the creative helm at Givenchy, I think it’s clear that Mr, Tisci is choosing to make it an ultra chic fashion brand, one that is respected among high society. And more importantly, a brand that also has street credibility. It’s critical for the designer to appeal to both ends of the spectrum. Too aristocratic and he will be accused of succumbing to the bourgeoisie Too street and they will say he doesn’t understand or fit into a French high fashion house.Saturday, October 9, 2010
Givenchy Spring 2011
PARIS--What is the designer Riccardo Tisci’s mission at Givenchy? Was he hired to create an entirely new brand, or does he have to incorporate some of the house’s heritage into his thinking? Should his collections have something to reminisce the past? Or is it his prime directive simply to follow his instincts and make fashionable clothes destined for those looking for a chic outfit and great shoes?In the five years since he took over the creative helm at Givenchy, I think it’s clear that Mr, Tisci is choosing to make it an ultra chic fashion brand, one that is respected among high society. And more importantly, a brand that also has street credibility. It’s critical for the designer to appeal to both ends of the spectrum. Too aristocratic and he will be accused of succumbing to the bourgeoisie Too street and they will say he doesn’t understand or fit into a French high fashion house.
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